I’m pretty sure that this whole ‘end of the world’ thing FamilyRadio.com has pushed for the past few months is a total marketing scheme. Tuning into their online radio delivers, well, a christian radio broadcast. Not one bit of talk about the world ending today at 6 PM. Nothing about how the end times are near. Nothing but a guy talking about how to help incorporate god into your marriage. What?
Not to mention right after his segment he reminded his listeners to tune in NEXT weekend for another one of his segments. Maybe they have a radio station already setup in heaven for them with DJ Jeezus. Really, though, if you tell everyone the world is ending, people will take note and I can almost guarantee that they’ve had more listeners on this day than they’ve had all year.
How do you get an non-believer to listen to your broadcasts?
Tell them the world is ending.
They won’t listen because they’re afraid. They’ll listen because they want to hear the reactions of everyone when nothing happens come 6 PM. But in the end, you’re still listening to the station, aren’t you?
Yep, we all just gave FamilyRadio.com the best ratings they’ve had all year and a whole lot of exposure. Oh, and don’t think that just because the rapture won’t happen today that all their credibility will go down the drain. They tried this in 1994 and failed (obviously) and still they saw a huge rise in listeners even after that incident. Let’s hope a second failure will prove to be different.